Content creation and story telling

Two short films from The Coca Cola Company which lay out Coca Cola’s plans to move from ‘Creative Excellence’ to ‘Content Excellence’.

A very different take on strategic planning.

 

 

See also a fascinating blog post from Matt Bond about how Cornwall Council is developing its social media and content plans.

 

About markbraggins

I’m interested in lots of things, in no particular order: society, politics, public services, open data, technology (and what you can do with it), wildlife, photography, the countryside, and long distance walking.
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